RURAL COMMUNITIES AND INTER-ENTREPRENEURIAL LINKING

VIVIRARTE is a proposal where community participation and inter-entrepreneurial linking play an important role, as in the case of Foundation Tayutic in Turrialba, which calls for a local strategy in keeping with the context and a sound overall view of the social reality. We need to prioritize the self esteem of the community members, based on their day-to-day experience, traditions, family stories and imagination, rather than on community needs. This will guarantee the co-responsibility and sustainability of future programs. It will also prevent the fragmentation of the whole situation, which often occurs when programs do not take the target population sufficiently into account. This fragmentation occurs when objectives try to institutionalize community needs and the goals focus on a statistical proposal instead of on the individuals who make up the population.
The community, families, and individuals who form part of the target population,
should be considered in the process of intervention as subjects, not objects. The persons should be considered as integrators of the program, thinking subjects with unique feelings and ideas, and not as passive objects of intervention and recipients of the proposals and the good will of external subjects. It is of the utmost importance to achieve a horizontal relationship between the
Communities and wellbeing, in this case.-